You’ve probably been thinking about how to start a blog in India (or any other country) for a while. It’s not as difficult as you might think, but it does take some effort to get started.
Whether you’re looking to make money or just share your thoughts with the world, blogging can be an extremely rewarding activity that will provide hours of fun.
So are you ready to take the leap into blogging? In this article, I will give you a detailed guide to starting a blog. From building your very own site to earning money from it.
By the end of this article, you will not only learn how to start a blog but also the best ways to promote it, generate income, and the basic SEO techniques to get your blog on SERP (Search Engine Ranking Page).
Step 1. Pick a topic you’re passionate about
Picking a niche for your blog can be difficult. You need to choose something that you are interested in, knowledgeable about, and passionate about. If you don’t have any of these three things then it’s time to brainstorm ideas to come up with a niche! However, each niche has its own advantages and drawbacks.
Here are some tips on how to pick the perfect niche for your blog:
1) Ask yourself what interests you? What would make you want to come back every day?
2) Try researching other blogs in your chosen topic area and see which one makes you feel most excited or motivated. This is likely where your passion lies!
3) Keep an open mind when looking at different categories and think outside the box with topics that may not seem relevant but actually interest you more than others (e.g., writing about fashion tips and updates when you are a math major).
I’m not telling you to choose the path that you’re not professional but pick a path that interests you most and makes you come back.
Once you know what interest or topic resonates the most, find out if there’s already an established blog in this area (e.g., You may not want to start a lifestyle blog for something that already has many other successful blogs).
You can search Google with the topics and analyze the search results. If you find any other well-established sites, then it’s better to change the niche.
Tip: You can even drill down a niche deeper and choose a micro-niche (eg. If you find an established and popular blog in the lifestyle niche, then you can go deeper and choose sunglasses as your micro-niche).
Step 2. Choose the platform
WordPress is one of the most popular blogging platforms in the world. It powers over 60 million websites, which are often used for blogs and other types of content publishing.
WordPress has a wide array of features, including intuitive design and consistency, which makes it an excellent choice for bloggers.
It also offers many themes and plugins that can be used on your blog at no cost – allowing you to customize your site however you like!
Below are some key features that WordPress offers for free.
Ease of use – WordPress has one of the easiest and simplest interfaces out there. This means that even people with no technical skills can create and publish their own content or blog on WordPress without any hassle.
Security – WordPress offers plenty of security, making sure your data is safe from hackers or other threats while also being accessible to readers and allowing them to register on your site. You don’t need to worry about spam either because WordPress automatically blocks it.
Only comments that you approve will be seen by visitors. And also there are plenty of plugins such as Akismet to handle the spammers.
Cost efficiency – WordPress offers plenty of free themes and plugins that can be used on your blog, which saves you the hassle of paying a designer or developer. This also means that WordPress is very easy to change and customize when needed.
Flexibility – WordPress lets you customize everything from menus to colors to social networking buttons. You have complete control over every aspect of your site with WordPress.
Later in this article, I will walk you through a step-by-step guide to setting up WordPress and things to be followed after successfully installing WordPress.
To get you clear, WordPress is not the only blogging platform out there. There are Blogger (which is directly from Google but I won’t recommend it), Medium, Tumblr, Wix, and a few more. Each one has a distinct set of features that make it unique in its own way.
Platforms like Blogger are free to use and allow you to customize the templates as well without any coding knowledge required while still offering some level of customization through themes available on their website but not up to the level of WordPress.
To be transparent, none of the platforms comes closer to WordPress in terms of customization, flexibility, and performance.
How much does it cost to start a blog?
Before we proceed, let’s see how much it actually cost to start and run a blog.
In India, it would require at least ₹4,000 – ₹6000 to get started with blogging. As said, the same would cost $55 – $80 in other countries.
Most of the hosting companies would charge you anywhere between these limits. Some of the hosting packages will also include a free domain for a year.
Domain: ₹ 800 ($10) – ₹ 1200 ($15) per year
Hosting: ₹4500 ($60) – ₹6000 ($80) per year
Remember: Pricing may change from time to time depending on the hosting company and country. It’s always recommended to check them from their official site before proceeding.
Step 3. Choose the perfect domain and hosting
So you know WordPress is the best platform for your blog, now let’s see where and how to install them. Before we begin to install WordPress, let’s choose the domain and hosting for the blog.
Choosing the right domain and hosting for your blog can be a daunting task. You want to choose something that is easy to remember, has the ability to rank well in search engines, and offers all of the necessary features you need.
Domain registrars will offer many different domains with corresponding hosting packages. Before we dive deep into this, let me give you a short intro about domain and hosting.
Domain: Domain is nothing but your website name (eg: google.com or facebook.com). Choose a keyword-rich domain name with .com or .in extension if possible or use an alternative such as .co or .net that has similar ranking potential.
Hosting: It is the place where your website is stored. Hosting plays an important role in the speed, performance, and security of the site.
Domain
Picking up your domain name can be difficult and it’s important to make sure you’re going with something that will represent your blog well, but also seems like a good fit (e.g., if your niche is blogging about fashion then “dreblog” would not be appropriate as it does not seem professional enough, whereas “dressblogger” might work better because of its more formal sound.)
Some ways to come up with names are brainstorming random words or phrases until you see one that feels right, looking at domains that have expired and may now be available on sites such as Flippa, and incorporating your name into the domain (e.g., if your blog is about fashion then “styleblogbyvarun” might work).
You may also try some domain names generator sites like domainwheel or business name generator to make the process easier.
Some other important tips to consider while choosing the domain name:
– Use keywords in the domain name so that when people search on google or other search engines they find your website right away.
– Try out different combinations of words together or by separating words with dashes (-). If possible try these variations on domains like .com, .in, .net, etc.
– Prioritize names that have fewer letters since there is less room for typos and it is easier to remember.
– Make sure the domain name does not have any words that are prohibited by your blog’s terms of use.
– If your blog targets most of its audience in India, then try to go for a domain with a .in extension. or if your target audience is global, then go for the .com extension.
Hosting
Hosting is the place where your website is stored. With so many options on the market, which one should you choose? Before choosing the hosting, you must look at a few things that are mentioned below.
If you don’t want to read this in detail, you can switch to our recommended hosting section.
Speed
When hosting a website, speed is one of the crucial factors that need to be kept in mind. It impacts your SEO and also all of your users on whether they are satisfied or not with your site’s performance level when using it.
Speed can be measured by looking at how quickly pages load for visitors from different locations and different devices. Websites that load in less than three seconds will perform better than websites taking more than three seconds, according to Google.
Type of hosting
When it comes to blogging, the type of hosting you have to choose is crucial. Shared hosting, VPS hosting, and dedicated server are three different levels of website hosting that can potentially make a big difference in your blog’s performance.
VPS or virtual private servers offer more control over resources than shared hosting, which means they’re better for high-traffic blogs with lots of plugins.
Shared hosts don’t always provide enough bandwidth for this kind of traffic load and may also omit security updates on their end but as a beginner blogger with the budget, it’s always recommended to start with shared hosting.
For bloggers who need a little more power without all the hassle and budget is not the problem, then VPS is a good choice.
Support
To ensure the best service, it’s important to get in touch with your hosting provider. Support is one of the most important aspects when it comes to choosing a good host. There are many benefits that come from staying in contact with them and getting help as needed:
– Providing peace of mind knowing you have someone available 24/seven
– Helping troubleshoot problems via phone or live chat if something goes wrong. Plus they can give advice on how to avoid future issues too.
Security
It is one of the most important considerations that you should make when selecting a web hosting service.
Security measures range from account passwords and firewalls to data storage on remote servers, which all help contribute towards safeguarding your site’s information.
–Firewall: A firewall helps prevent unauthorized access or illegal activities by blocking incoming traffic into your website server. It filters Internet packets at an interface between two networks with different levels of protection.
–Encryption: Encryption is a way of making messages or information inaccessible to unauthorized parties. Security professionals use encryption methods to protect sensitive data on remote networks so that if the network were somehow breached by hackers, they would not be able to understand what was being transmitted.
Hosting companies should provide the following security features to ensure that the site is running without any interruptions. They also should be able to retrieve the site if anything goes wrong.
Backups
It’s an essential part of hosting and it needs to be addressed before anything else. Backup is important because hosting is never guaranteed and a backup can be the difference between losing everything and saving all your content.
There are different ways to back up hosting content, from using a plugin to automatically backing up the files with a hosting provider. It’s always best to ask about backup rates and types of backup available before opting in.
So far we have seen how to choose the hosting provider and now let’s see how not to choose them.
Why you should not go for free hosting?
It’s nothing fancy or complicated, you should never choose the free one to host your site and domain.
The free ones are quite tempting to sign in and start your blog journey right away but it’s strongly not advisable and here’s why.
- Free hosting providers tend to have fewer security features on the sites they host, which leads to a higher risk of being hacked or having your data stolen by malicious hackers.
- Free Hosting providers are not as reliable as paid hosters, and their space limitations can be restrictive.
- There may be hidden fees or costs that you weren’t aware of, such as setup charges, periodic maintenance fees, etc.
- The free hosts may inject a lot of ads that you didn’t know about.
I just meant not to choose the free hosting but you can always go for the free trials. Most of the VPS hosting providers offers limited free trial to try out their service. You can safely sign in and test the platform and if you’re ok with them, upgrade them to the paid plan.
Our Recommendations
| Hosting Provider | Pricing |
|---|---|
| Hostgator | Starts from $2.75 / month |
| Greegeeks | Starts From $2.49/month |
| Hostinger | Starts From $2.59/month |
| Fast Comet | Starts From $3.48 |
| Cloudways | Starts From $10.00 |
Hostgator is my personal favorite one and I will use that to set up WordPress in this example. Hostgator is a reliable and reputable web hosting provider that has been around since 2002. They offer great customer service (instant live chat), excellent uptime, and the highest level of security which are all important factors to consider when choosing a web hosting provider.
Hostgator also offers one-click WordPress installation, ensuring easy blogging.
Their Plan offers an unlimited amount of disk space for only $50/year which also includes unlimited data transfers.
They also offer features such as free SSL, free business email, automatic backups without any interruption, and a free domain for a year.
Go for the Hostgator if your budget is tight, otherwise, go for the more powerful option such as Cloudways.
Step 4. Install WordPress
Hostgator or most of the hosting companies make it easier to install WordPress on their hosting. Just follow the steps below to install WordPress on Hostgator.
However, if you choose any other hosting companies especially VPS such as Kinsta, Wp engine, or Cloudways, the process will be different. Luckily, each of them provides good support and documentation. Just contact them and they will guide you with each step.
- Create a Hostgator account with all your information. Make sure to choose 12 month or 24 months plan. I won’t recommend going with the 36 months plan.
- Once created, you will be taken to the dashboard of your account (If not, login with your credentials)
- On your dashboard, under your hosting package, click CPanel.
- On the CPanel, scroll down and click WordPress Manager by Softaculous under the Software section.
- Click Install to open the installation screen.
- Choose the domain and fill in the information such as site title, description, username, and password. Finally, scroll all the way down and click Install to start installing WordPress.
Once WordPress is installed, you will gain access to the dashboard. However, there are a few things that you should take care of before writing and posting anything on your newly created site.
This is the most important part because if you don’t take care of these first few steps, everything else will be much more difficult.
Here are some things to do after setting up WordPress:
- Remove unnecessary plugins and themes from your site.
- Choose a fast and reliable theme.
- Install the necessary plugins.
- Tweaking some basic options to set up your blog.
1. Remove unnecessary plugins and themes
Once your WordPress site has been set up, it will be loaded with unwanted plugins and themes which could potentially slow down your site. Always keep what you need and remove unnecessary themes and plugins.
Doing so is simple,
- On your WordPress dashboard, go to appearance -> themes.
- In the next window, there will be some default themes installed. Hover your mouse over the theme and click theme details. Now click delete at the bottom right corner and click ok to confirm deleting the theme.
Do this for each theme installed except the one that is active because the active theme can’t be deleted. However, we will delete that once we install a new theme. - Now let’s delete the plugins. Click the plugins on the left sidebar and select all the plugins.
- Under bulk action, select deactivate and click apply.
- Once deactivated, select them again, and under bulk action, choose to delete and click apply
(Some of them might be directly from your hosting provider to speed up or back up your site. Delete those if you want to. It can easily be identified by their name).
2. Install a fast and reliable theme
Choosing the best theme for your blog is one of the key decisions you’ll make after setting up WordPress.
It should,
- load the site as fast as possible (less than 3 sec is recommended by Google).
- Provide you with enough customization options.
- Mobile friendly.
- Greatly express your personality, site, and niche.
While choosing the theme, there are two options to go for, the free ones and the paid ones. Luckily, the free ones are enough to start your blog journey. But if you have the budget, you can buy the paid one from Envatomarket with loads of functionalities and features.
Our Recommendations:
These are the fastest WordPress theme available to use for free. However, each one has a paid version that unlocks more customization options, but the free version is enough for beginners. Let’s take Kedance (which is my favorite) as an example and install it.
- On the WordPress dashboard, hover your mouse over the appearance and click themes.
- On the next window, click add new and search for Kadence.
- Click install on the Kadence theme.
- Once installed, click activate and the theme will be activated.
For the themes bought from Envato Market:
If you bought a paid theme from envatomarket(or any other place), the process is slightly different.
Follow the same steps until you reach the add new theme page but instead of searching for the theme, click upload theme. Browse the theme files (zipped files) from your computer (which can be downloaded from Envato) and upload them.
Finally, we have successfully installed the theme on our WordPress site.
Now, let’s go to the plugins.
3. Installing the necessary plugins
There are so many WordPress plugins available in the library for all sorts of different purposes and there is no doubt that some should be installed when setting up your blog in order to make it run more smoothly and efficiently.
Here are the five must-have plugins which should always be installed on WordPress blogs:
- Akismet (For comment spam protection)
- RankMath (For SEO)
- Autoptimize (Caching plugin to speed up the site)
- Google Site Kit (To setup Google services such as analytics, search console, Adsense, and page speed insights)
- Wordfence (For security)
Now let’s see what each plugin actually does to your blog.
Akismet
Akismet is an advanced anti-spam plugin for your WordPress blog that will protect your site from spam comments and other malicious bot activity. It was created by the makers of WordPress and it does a great job preventing the site from spam.
These types of attacks can lead to some serious consequences, like decreased search engine rank or even getting your website taken down.
In today’s world, spamming has become a popular way to spread malware via email, blog comments, or social media posts. Installing this plugin will greatly benefit you from such spammers.
Akismet also features extensive filtering capabilities that make it easy to block the most common offenders with just one click!
RankMath
The important thing that you should do after launching the blog is to optimize it for search engines by making sure that every post has a chance at ranking well on Google.
Setting up WordPress isn’t just about getting your blog online, it’s also about making sure that visitors can find you easily.
RankMath does it for you. It is an SEO plugin that helps you analyze and optimize your blog content to rank higher in Google search engine results pages (SERPS).
The free version of the RankMath plugin will help you improve your on-page SEO, write better headlines, select relevant keywords, set up an XML sitemap, and a lot more. However, if you want more advanced options you can go for the RankMath paid version.
Autoptimize
Autoptimize will optimize and compress pages, images, and stylesheets on the fly, resulting in faster load time and saving bandwidth. It also compresses JavaScript files like jquery or scripts from any other plugins.
Autoptimize is also the best for cache preloading. It will load certain resources ahead of time and keep them ready in the browser. This means that your site will load quickly because it is cached.
Setting up Autoptimize might look a bit complicated but it’s not as it sounds.
However, sometimes, some options may break your site’s design. If it does, don’t panic. Just turn off options one by one until you figure out which broke your site. Then, except for that option, turn the others on.
Google Sitekit
Google Sitekit is a plugin offered by Google to integrate their essential services such as Analytics and Search Console on your blog.
Before launching the plugin, it was a bit confused and complicated stuff to set up these services for beginners but the Sitekit lets you do that in a few clicks. So what exactly is Analytics and Search Console and why should you use it?
Analytics
Google Analytics is a tool to track the traffic of your site. It breaks down user patterns to let you know how users are interacting with your site, what they’re doing after they arrive at it, and more.
It helps you identify which pages of your website are most popular, what browsers people use to visit the site, and whether they found you from search engine queries or social media sites like Facebook or Twitter. The free service provides robust data analysis at no cost to blog or business owners who want more information about their web presence.
Search Console
It is also a free Google tool that provides insights into how your site appears in Google searches, as well as giving you the opportunity to see who visits and where they come from.
This information can be used to make adjustments for pages with high bounce rates or making sure there are no errors on your page that could impact performance. Some of the key features of Search Console are listed below
- Find out who and where the visitors are from.
- Check for errors that may be hurting your page’s performance.
- Check out pages with high bounce rates so you know where adjustments need to be made.
- And many more.
WordFence
WordFence is a free security plugin for your WordPress blog which finds and blocks brute-force attacks on your site. It also helps you keep track of what’s going on with your site by sending you weekly reports about vulnerabilities, malware infections, etc.
Wordfence has been protecting over 900,000 websites from hackers since 2009 and is backed up by numerous lines of code that are constantly being updated to protect against the latest threats.
Do note that most of the hosting providers offer the maximum level of security they could possibly can and using WordFence adds an extra layer to it.
3. Tweak some basic options to set up your blog
There are a few options and settings that need to be changed before we move on to the next step. Some of these settings can already be configured while installing WordPress from Softaculous. Just make sure to check it.
Site Title, Tagline, language, timezone, Data, and time format
- On your WordPress dashboard, Click Settings -> General from the left menu bar
- Click Site Title and Tagline. You can edit both pieces of information which resemble your site and niche.
- Scroll down and change the language, timezone, date, and time format which suits you the best.
- Finally, scroll all the way down and click update profile.
Permalinks
Permalinks are the URLs of the blog posts and pages of your site. The default setting for permalinks varies depending on the hosting provider. But it should be in the format of “post name” (eg. yousite.com/postname) to help your site perform better on SEO.
To change the permalinks
- Click Settings -> Permalinks
- Under the common settings, select post name.
- Scroll down and click Save Changes.
Favicon
The favicon is the little icon that appears on your browser tab, next to the title of your blog. It’s a small graphic image file that should be in the size 512 X 512 pixels for better visibility. It may seem like a small detail but it’s actually important to represent your brand or site.
To set Favicon:
- Go to Appearance -> Customization
- On the left side panel, click Site Identity
- Now click the Change Image option and upload the desired image or logo. (The image size suggested is 512×512 pixels. If not, WordPress will allow you to crop the image before setting it up)
- Click Select and finally click Publish.
Step – 5. Find blog post topics
The next step is to find the blog post topics that you need to write. This is the most important aspect when running a blog. You need to find the right blog topic with the perfect keyword.
Keywords are the words or phrases that people type into the search engine to find what they want. Keywords help search engines understand your content and make it easier for them to rank pages in their results.
For example, “how do I paint my kitchen cabinets” is the search term, and “painting kitchen cabinets” is the keyword. So the main keyword here is “Painting kitchen cabinets”.
For beginners or newly created blogs, the keyword must have low keyword difficulty and have a decent search volume.
Here are some of the tips to help you find an effective keyword for your blog.
- Use Google Autocomplete – Go to Google and type in the keyword. Make sure that when you type in your keyword, it auto-fills with suggestions. Those are the terms that people are searching for and you can use them as your keyword.
- Find commonly asked questions – On the Google search, check out the section “people also ask”. Just like autocomplete, these are frequent questions that people search for. For example, If you type the keyword “blog” in the search field, Google will show you the related questions to the keyword such as How to start a blog.
- Use Google Keyword Planner – It is a tool from Google that helps you find and explore keywords. However, it’s not intentionally made for this purpose but it can be used.
- Use Google trends – to find out trending topics and write a keyword-rich blog post on that topic.
- Steal your competitor’s keywords – There are a lot of tools that can help you find what your competitors are ranking for, and use them wisely to create better content than they do to outrank them.
- Keyword research tools – Use keyword research tools such as SEMrush, Ahrefs, and Mangools to find a variety of low-completion keywords to rank for. This method is really expensive but a few tools like SEMrush offer a free trial to make use of it.
When you have the keyword, it’s important to check its keyword difficulty and search volume. For this, there are a lot of tools available and we are going to use SEMrush’s free account for this example.
Semrush is one of the top-notch SEO and keyword research tools in the industry. They provide a free account which is enough for beginners to get started. Moreover, they also provide a free 7-day trial to their paid plans as well. My advice is to use that free trial to gather blog topics and keywords initially.
Let me walk you through a simple guide to finding keyword difficulty and search volume using Semrush’s free account.
- Create a free account from Semrush (Or you can claim the free 7 days trial)
- On the dashboard, type in the keyword you want to rank for (Eg. Best smartwatch in India). This will pull up all the details of the keyword.
- As you can see from the screenshot below, the keyword difficulty is 44%, and the volume is 18.1K. Even though the tool refers to it as “possible”, it is actually very competitive for beginners. It’s better to go for the lower difficulty such as 30% or below. It is a sweet spot to target.
- Let’s try another keyword (Eg. Best smartwatch under 1000). This keyword has a difficulty of 22% which is much lower than the previous one. And the average number of searches per month is 1.9K which is also low compared to the previous one but it’s quite decent.
As your blog grows and gains more backlinks, you can try for a more competitive keyword but for a new blog, keep the keyword difficulty at 30% or below.
These are simple and effective methods. However, we have a dedicated article on finding blog topics that contain a lot more methods. Be sure to check it out.
Step 6. Monetization
This is the most important step, which is making money from your blog.
You can use advertising, sponsored posts, affiliate links, or even sell products on your website to generate income from your blog. But which one actually generates more revenue? The answer actually lies in your niche.
However, for most blogs, the first thing you need to do before starting any of these methods is set up an account with Google Adsense so that you don’t have to worry about managing the ads yourself. Then it becomes a matter of choosing what type of monetization works best for your blog and following through with it.
The most common ways of monetization are
- Advertisements
- Affiliate products
- Promoting your own products
1. Advertisements
This method basically works for most blogs. Just place some ads on your blog and you will earn money once a visitor clicks the ad. There are many mediators that connect bloggers to advertisers. The most popular one is Google Adsense.
Simply create an account with Google, and fill out some information about your website and the type of content you publish. Then, simply place little pieces of code on your site that will allow ads to appear when someone visits it.
You can choose where you want those ads to show up and how often they’re shown (you can also completely hide them from a particular page). The beauty is that Adsense pays per click, meaning the more people who click on an ad, the more revenue you’ll make!
But It can be a difficult task to get approved for Google Adsense when you first start out. There are a lot of factors that go into determining if your website is an appropriate fit for the program.
Below are some of the things that influence the approval of the network.
- As per India, the site should be live for at least 6 months. But many people got approved in less than the month stated. So you may also try.
- The site should have a privacy policy, terms of service, about us, contact us, and a disclaimer page. You could use the sites mentioned below to generate the corresponding pages for free.
- The site’s content should be unique and not copied from other sites.
- The site should contain at least 15 blog posts. However, it’s possible to get approved with fewer posts (Even with 10 posts) but the recommendations are 15.
- Make sure that you and your site follow the Adsense policy.
Once you have a handful of traffic, it’s recommended to switch from Adsense to some premium ad partners such as Ezoic.
2. Affiliate Products
Affiliate marketing is one of the most lucrative, if not the top way to generate income from blogging. You can promote affiliate products on your blog by adding a banner or text link to the product you are promoting and linking it back to the merchant’s website.
How to choose the products to promote on your blog? The answer is “it depends on the niche of your website”. However, the most popular program to promote affiliate products is Amazon Associates. If any of the products that Amazon sells falls under your niche, then you can go ahead and sign up for amazon associates.
You can check out the commission rates for amazon associates.
While Amazon is at the top, there are still some popular alternatives in India such as Flipkart Affiliates, CJ Affiliate, Reseller club, and many more.
3. Selling your own product
The third way to earn money is by promoting your own product. For this method, you have to create your own product that people would love to use. You can either create a physical or digital product but both of them require a lot of work to get started.
So it’s not recommended for starters. We will not get deep into this topic. Let’s move on to the next step.
Step 7: Promotion
Promotion is one of the major steps to focus on blogging. You need to promote your blog posts to reach more people and grow your site. It can be a time-consuming task. But it’s worth the effort if you want to grow your readership and make more money from ads, affiliate links, etc.
Promoting your site on social media, guest blogging, and networking are all important parts of building your presence online. Let’s get into the details.
There are two methods of promoting your blog. You can either go with the short run or the long run.
- Short-run: In this method, you temporarily gain traffic but stop receiving it after some time (eg. Facebook, Pinterest, etc)
- Long-run: When you publish a post, traffic will continue to come even after a long time from the post being published (eg. Organic search such as Google).
It is recommended to work on both methods to get a more positive result. However, focusing more on the passive, that is to gain traffic from google or bing search is a better choice because you get the traffic in the long run. Now, let’s go deep into each of the methods.
Short-run
Promoting a blog on social media is an easy way to get instant traffic but it’s not sustainable. On the other hand, promoting a blog on Search Engine Result Pages (SERP) is quite difficult but lasts much longer.
Facebook and Pinterest are excellent traffic sources to gain visitors to your site. However, It is better to focus more on a social media network that suits your niche rather than using all the networks.
For example, if you run a local blog that offers healthy recipes and lifestyle tips, then Twitter might be the best choice. You’ll need to find out what your audience would like to get from your Social Media posts. Do they want more recipes? Tips for a healthier lifestyle?
Using Facebook, you can join groups relevant to your niche and start promoting or even create your own page and keep it posted to gain a fanbase for your blog.
Pinterest can also be a good platform to gain some attraction from people. Join popular boards and start pinning your content or create your own board.
Choose the one that suits your niche and focus on it.
Long-run
This is where you have to spend more time optimizing your blog because gaining attraction from search engines is not an easy task. Optimizing the content from A to Z is the key to featuring your blog on top of search engines such as Google.
Since this topic is more important, I have covered it in a separate section in this article. For now, let’s move on to the paid method.
Conclusion
Starting a blog in India is not as difficult as you think. This detailed guide on how to start a blog in India will definitely help you get started. These easy steps and methods should give the required knowledge and guidance to take that first step into blogging.
With some basic SEO knowledge, you can get your blog set up and running quickly with little effort.
What are the reasons that make you want to start a blog? Let me know in the comments below! I am looking forward to hearing from you! And also if you have any doubts about this guide, feel free to ask me in the comments as well.
And as usual, all suggestions are welcomed.
Affiliate Discloser: This post contains affiliate links. If you purchase anything using these links, I will get a commission for the referral at no extra cost to you. Moreover, I only recommend things that I have personally used and always offer my honest opinion.
Featured Image by freepik
